Digital

  • 06/01/2020

How to build a loyal customer base

Begin on the right foot: Turn one-time customers into repeat purchases A customer who signs up to your loyalty program spends 40%

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  • 06/01/2020

Keep them hooked: turn one-time shoppers into repeat customers

The chance of a customer making a second purchase is close to 30%. That number jumps pretty dramatically to over 50% when

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  • 06/01/2020

Don’t let them slide: transform at-risk customers into repeat customers

It’s five times more expensive to acquire new customers than it is to retain existing ones. If you notice existing customers’ attention

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  • 06/01/2020

Customizing your loyalty program

77% of marketers say branding is crucial for growth, and presenting a brand consistently across all platforms can increase revenue by up

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  • 06/01/2020

Naming your loyalty program

Don’t get bogged down in complexity. To attract and retain the right customers, keep your loyalty program name simple, easy to understand,

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  • 06/01/2020

Loyalty marketing impact

Many loyalty programs have changed the way consumers interact with the companies from which they purchase products or services from and how

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  • 06/01/2020

Customer service and retention statistics

These statistics demonstrate the importance and effectiveness of having positive relationships with consumers as well as offering programs and rewards that encourage

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  • 06/01/2020

Customer Loyalty Statistics

These statistics demonstrate the power that a customer’s loyalty can have. Consumer loyalties are often long-lasting yet can be created in a

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  • 06/01/2020

Loyalty Marketing and the Loyalty Business Model

The loyalty business model relies on training of employees to achieve a specific paradigm: quality of product or service leads to customer satisfaction, which

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